Big Data: How our everyday actions are crafting the ads we see

10:53 AM Posted by Unknown

Do you really want to be a marketer's wet dream?  Vishal Gurbuxani 


Currently the Chief Technology Officer for Velti, Vishal Gurbuxani was the co-founder of Mobclix, the Largest Mobile Ad Exchange. In his talk he describes how your everyday actions are crafting the ads you see, and how technology has enabled marketers to keep tabs on all almost everything you do. Previously, he has worked at Accenture as part of a select group of 150 researchers and consultants out of 250,000 employees, focusing on Digital Media, Mobile, Big Data, Content Optimization, and Predictive Analytics. Vishal has been involved with Technology for the past 15 years and sits right at the Intersection of Technology & Business. When he's not focusing on his current efforts, you'll find him brainstorming on the next big game changing idea.